Why I prefer boring businesses in a market obsessed with the next big thing

The startup world naturally rewards novelty. A new technology, a massive addressable market and a story about changing the world will always attract attention. I understand the appeal. I have spent much of my career around digital media, technology and entrepreneurs. But as an investor and operator, I have gradually become more interested in businesses […] The post Why I prefer boring businesses in a market obsessed with the next big thing appeared first on e27.